Would you like to have more followers on Instagram for free? It’s completely possible. Having more followers on Instagram is one of the main objectives of companies that want to grow their presence on social networks. This is due to the importance of Instagram in our time. In fact, the number of monthly active Instagram users expected for the year 2023 is approximately 1,336 million. In short, there is great expectation regarding the growth of this medium.
It is because of these impressive figures that companies pay special attention to their Instagram strategy. In reality, larger companies opt for paid advertising because of the advantage it represents.
Due to its importance for the growth of companies, today we will tell you the secret to get followers on Instagram for free. Let’s get started!
Why is it so important to find free followers on Instagram?
Instagram is one of the most popular social networks used by companies to carry out their marketing campaigns. In fact, 80% of Instagram users follow at least one company, and it also offers 58 times more interaction per follower than Facebook and 150 times more than Twitter.
Due to the magnitude of its impact, some companies have carried out the practice of buying followers or accounts with already established followers. These actions have been banned by Instagram, plus it is one of the easiest ways for a company to lose money and build a bad reputation. There is no point in buying followers if they have no connection with your company. The only thing this does is negatively affect the credibility of your brand. This is why it is better to avoid these practices.
Not sure about using Instagram commercially? We invite you to read our article Instagram for companies: The best strategies for your business where we tell you about the most important functions of this platform.
On the other hand, paid advertising to have more followers on Instagram can be very expensive and generate distrust in users. Having a good marketing strategy to help your brand grow organically is a great way to grow your business.
Having followers on Instagram for free is possible with an incredible marketing strategy and knowing the most important aspects to take into account.
How to have more followers on Instagram for free
Now we will share the best tips to have more followers on Instagram for free. It is important to keep in mind that these tips cannot be applied equally on Facebook, after all, these are completely different platforms with different objectives.
Do you want to know how to have more followers on social networks? We invite you to read our article How to Have More Followers: Basic Guide for Social Networks and learn tips to increase your followers.
Looks are everything
Instagram is a social network focused on images, photos, videos and more, so to have followers on Instagram for free it is necessary to pay special attention to the visual aspect of your publications and your profile.
Maintaining a color palette, properly planning the content and ensuring that all your publications follow the same logic will help your company stand out and be more easily recognized by users. This will help you maintain brand consistency, which improves interaction with users and increases engagement.
Don’t get caught up in the image
While it is true that Instagram is primarily visually oriented, it is important that your marketing campaign makes use of other incredible tools that this platform offers. Video stories, polls, direct interactions and reels have amazing organic reach. These are essential tools to have more followers on Instagram for free.
Show all the creative potential of your company and share interesting, eye-catching content that motivates users to follow your brand. Remember that the better your campaign, you will have a greater reach, which translates into a greater number of followers on Instagram.
Lean on hashtags
Did you know that approximately 70% of hashtags on Instagram were created by brands? Hashtags are used to increase your brand visibility, participate in trends, promote content, track performance, and more. For this reason, it is best to use this tool strategically, so that it benefits your company.
Do you want to use hashtags but don’t know how? We invite you to read our article How to choose the right hashtags for the greatest reach, where we will share some of the best tips for choosing the best hashtag for your company.
Using a hashtag will help you have more followers on Instagram for free, however, it is important that you do not use too many generic hashtags and avoid putting them in the descriptions, it is better that you put them in the comments.
Organize contests and giveaways
One of the best ways to have more followers on Instagram for free is to carry out activities that invite your followers to interact with your company. This is a great engagement strategy that motivates users to comment and share your content.
Interact with other accounts
Expand your horizons. You can directly follow other accounts and create strategies together so that both become known and can reach a larger audience. You can, for example, plan a giveaway that invites your followers to interact with your partner.
It is important that you keep in mind that this type of collaboration is different from collaboration with influencers. The latter is generally a type of paid advertising.
Do you want to know the advantages and disadvantages of influencer marketing? We invite you to read our article 7 pros and 7 cons of applying influencer marketing. Is it right for my business? Where we will talk to you about this topic in depth.
Never close the doors
Keeping in touch with your users is very important to increase engagement and increase your followers on Instagram for free. Remember that users like companies to respond to their messages quickly and attend to all their needs in the best possible way. However, many times this is not possible, so consider adopting a virtual assistant for Instagram. A chatbot will help you stay in touch with your customers continuously.
Additionally, responding to user comments on your posts always makes a good impression and helps users feel valued by the company.
Make the most of the spaces
Take advantage of all the tools that Instagram offers. Don’t leave out any features and use them in the most creative way possible. Implement incredible featured stories, use links and build an impressive profile that reflects the essence of your company.
Remember that to have followers on Instagram for free you have to make the most of all the resources that the platform offers. After all, your Instagram profile is your cover letter.
Grow your Instagram without paying a cent
Organic growth will help you have more followers on Instagram for free. This favors the trust that users have in your brand and increases the interactions of your profile. Remember that designing a plan to have more followers on Instagram will help your company increase its sales, its presence on social networks, generate greater engagement and build a solid community.
Now that you know some of the best tips to have more followers on Instagram for free, it’s time for you to put them into practice. Don’t ignore your profile on Instagram and show your followers the potential of your company. Start now!
