A website is not just a virtual business card, but also a key tool for attracting new clients and growing your business. For your website to be successful, it should have a well-defined structure that guarantees both functionality and aesthetics.
Knowing the main components of a website is essential if you want a site that offers a satisfying visitor experience. In this article, we’ll explore the different sections that make up a website and their importance in achieving a well-structured page that converts.
What is the basic structure of a website?
Most web pages are made up of three main parts:
Header
It’s located at the top of the page and is the first thing a visitor will see. It generally includes the logo, the navigation menu, and icons such as links to social media, the shopping cart, or access to the personal area.
Body or bodysuit
This is the central area of the page where the main content is displayed. Text, images, videos, and any other key information the page wants to communicate are displayed here.
On most sites, there is also a sidebar that can be located on the left or right and is used to display additional elements such as links or widgets.
Footer
It’s located at the bottom of the page, so the information it contains should be secondary, as not all visitors will access it. It contains contact information, secondary links, privacy policies, terms and conditions, cookies, and other important links.
What are the essential elements of a website?
There are certain basic elements that a website should have to ensure it converts. They are as follows:
Navigation menu
The menu serves to streamline the information search process, as it is organized into sections that lead to the most important content on the website. The most common are the home page, services or product page, about me, blog, and contact.
Seeker
Although it doesn’t appear on all websites, it’s a very useful element for conducting direct searches so users can find exactly what they’re looking for. It’s usually located in the page header.
Calls to action or CTA
These are usually buttons that allow you to perform an action, usually aimed at conversion. They consist of short, direct text.
Form
This is a block made up of different fields filled out by the user. It’s used to obtain information and begin capturing visitors and converting them into customers. It can be customized to obtain the data needed.
Newsletter subscription
Most websites offer the option to subscribe to a newsletter, a recommended option if you want to reach users via email.
Shopping cart
If it’s an online store, the shopping cart is an essential element, as it will be where the products the customer wants to purchase appear, and then access the payment gateway.
Enjoy Minder: your ally to create a website that converts
At Enjoy Minder a web design agency, we specialize in creating websites designed by and for the user. As experts in web design in Barcelona, we understand that offering a robust, secure, and fast website is the foundation of a good online experience.
We design and develop custom websites that deliver results. Want us to create yours too? Ask us for information without obligation.
